How Permanent Lighing Dealers keep calendars full Same tech Trim Light or Celebright use.
Here's how to own every piece of it — and make advertising work for you, not against you.
Stage 1 · Attention
Your work, turned into the creative
Ads built from installs you've already finished. Real jobs stop the scroll — stock footage doesn't.
5 video ads from your footage
10 static ads, copy + design
Built by pro media buyers & copywriters — not generic photos
Stage 2 · The Filter
Your own landing page — not Meta's two-tap form
Every click walks through your questions on your page. Tire-kickers drop out. Buyers keep going — straight into a calendar where they self-book their own quote appointment, no back-and-forth calls to get them scheduled.
bored scrollerhomeowner, readyprice shopperwants a quotetapped by accident
✕ junk filtered out✓ qualified leads to your phone
Stage 3 · Book the Call
They pick a time. It's on your calendar.
No texting back and forth to find a time that works. The lead sees open slots on your page and picks one. It lands on your calendar right away, ready for you to go quote the job.
Self-booking calendar built into the page
Appointments land on your calendar automatically
Stage 4 · Free Demand
SEO pages that catch Google searches — at $0 per click
Homeowners search "permanent lighting [your city]" every week. Keyword-optimized pages built into your site catch that intent free — and every visitor they bring feeds your pixel richer data.
Local keyword pages included
Free traffic from day one
Every visit trains your pixel
Gets sharper over time as it grows
Stage 5 · Proof It's Working
Tracking wired end to end
Pixel + Conversions API installed properly. You see which ad produced which lead — no guessing, no "trust me" reports.
Pixel + CAPI setup
Every lead traced to its ad
One-time setup, no retainer
Your FB ads optimize to find sales — not just form fills
Stage 6 · Ready to Scale
Your data. Your list. Your machine.
Free Google visitors plus ad clicks all pool into data you own. When you're ready to scale, that richer pixel launches Meta and Google Ads from the strongest possible position — not from zero.
Retargeting pool that compounds
Customer list you keep forever
Scale to Meta + Google when ready
Same ad spend · two very different machines
Ads → Meta's native form
Two taps — anyone gets through
Leads that never answer
Meta keeps the customer data
Stop paying, everything's gone
Ads → the Full Build
Your page filters for real intent
Leads pre-sold by your own work
Free Google searches captured at $0
Every visitor is data you own
The asset keeps working after the ads stop
How It's Structured
Own the build. We keep it running.
207website leads
$30.78cost per lead
$6,371total ad spend
243K+impressions
Full Stack
Starting at
$297/mo
Hosting & tool maintenance
Landing page with buyer-filtering questions
Pixel + Conversions API tracking, wired end to end